OVO x Degrassi Collection: A Toronto Original Collaboration Celebrates School Spirit and Screen History (2026)

Source: WildBrain / October’s Very Own (OVO)
Published: September 23, 2026
Document Type: Press Release & Brand Announcement
Sources: OVO Collection Page | WildBrain Trade News

Class is back in session. Two brands that call Toronto home have come together for a collection for the first time. WildBrain and October’s Very Own (OVO) have unveiled the OVO x Degrassi Collection, a premium apparel line bringing together two cultural forces with deep Toronto roots.

Made in Canada and inspired by Degrassi’s iconic athletic program, the collaboration reimagines the Degrassi Panthers’ iconic blue-and-gold uniforms as athletic-inspired streetwear. Rooted in the halls and locker rooms that defined generations of Degrassi students, the partnership was brokered by WildBrain’s leading licensing agency, WildBrain CPLG.

Collection Highlights & Details

As OVO and Degrassi captioned their reveal, it’s “Same City, Same Friends.” The lineup includes:

• The Varsity Jacket: At the head of the class is a bold fleece varsity jacket featuring layered twill patchwork, retro graphics, and OVO x Degrassi detailing.
• The Jimmy Brooks Jersey: An archival recreation of the iconic basketball jersey worn by Jimmy Brooks (bearing the number 9), true to the one that ran through the show’s early-2000s era, portrayed by Drake.
• The Football Jersey: A cotton Panthers football jersey carrying the number 86 in tribute to Drake’s birth year.
• Apparel Staples: A premium fleece sweatsuit, a vintage-style heritage crewneck, tees and gym wear modeled on classic phys-ed uniforms, complete with a multi-print tote and classic sport cap.

“Degrassi and OVO share deep Toronto roots, with ties that reach back to Jimmy Brooks and some of the franchise’s most memorable years. Drawing inspiration from the iconic Panthers athletic program, the collection captures the school spirit and athletic tradition that generations of fans have come to associate with Degrassi. As we approach the 25th anniversary of Degrassi: The Next Generation in October, it feels like the perfect moment to celebrate the franchise’s cultural legacy with this collaboration.”

— Ben Peace, EVP Franchise, WildBrain

Release Date & Availability

The OVO x Degrassi Collection launches worldwide on Friday, September 25, 2026, at 10 a.m. ET through OVO’s website (octobersveryown.com).

In-store availability includes:

• Canada: OVO stores across Toronto (Yorkdale Shopping Centre, CF Toronto Eaton Centre, Square One Shopping Centre, and Scarborough Town Centre), as well as locations in Calgary, Vancouver, and Burnaby.
• United States: OVO’s location at The Grove in Los Angeles.

Archival Note: This release arrives just ahead of the landmark 25th anniversary of Degrassi: The Next Generation this October, cementing the franchise’s enduring status as a global pop-culture and television phenomenon.